Making the most of a corporate film by understanding how best to use it plays a crucial role in the planning stage. This means thinking about it from a marketing perspective and aligning it with your key business objectives. For example, ask yourself why you are making the film? Are you targeting a certain sector within your industry, or wanting to create a message for a broader audience? Once we know your objectives we can get to work helping you achieve them.

Creative video techniques

The style and concepts we’ll put into play will depend on the identity and value of your brand and business. Not every corporate film has to be a succession of talking heads. Whether it’s a documentary style narrative, or corporate animation, we have a knack for quickly identifying the right approach that suits you. Of course, some corporate films need to be more traditionally focussed, but most important of all, they must reflect the unique qualities of your products and services.

Find the right style for you

There are wide range of corporate video styles available to use, and if it is your first time venturing into this field we have years of experience ready to pass onto you. They can be anything from recruitment videos, which provide a first-hand insight into how your business works, to informational videos, which can position you as an expert in your industry. Creative corporate videos enable you to show the personality of the brand, while instructional videos demonstrate how a product works step-by-step. Our corporate videos work to entice and engage with your target audience and we’ll help you strike the right balance.

International corporate content

Over the years our experienced production teams have worked with some of the biggest global brands in a multitude of industries, all from our Brighton base. We understand the nuances and the techniques involved with successfully creating dynamic and engaging corporate video for audiences worldwide. Once we know the region and culture that will be viewing the video content, we can than make sure it has the desired effect, ensuring your message is never lost in translation.

CoolBox helps you communicate with internal and external stakeholders with clarity, while also helping your organisation to grow by providing the tools for you to find new customers.

• Wide variety – From talking heads and corporate animation, to recruitment and training videos, we have something to suit every organisation
• Bespoke strategy – We work closely with your marketing team to develop a content strategy that speaks directly to your audience
• Individual creativity – No matter what type of video style and tone you want to use, our team of experienced creatives will establish it on screen
• Global connections – The world is more interconnected than ever before and we can help you cross language barriers without losing your identity
• Tangible results – Whatever your objectives, you can rely on CoolBox Films to help deliver the results you desire