We have produced numerous promos for Hearst of the years including films for Cosmo, Elle, Esquire and Good housekeeping to name a few. We are also briefed to create promos and event films for the parent brand. The client briefed us to create a upbeat promo that was played at the beginning of their annual event to just let the staff know what the company has been doing over the last 12 months. With a wealth of supplied assets and film content we had shot over the previous 12months we used 2D animation and a pumping soundtrack to drive the promo which was littered with captions telling the troops what the company has been up to. These films always get positive feedback.